Founder & CEO
Peer-to-peer influencer and social ecosystem architect, Donnetta offers clients strategic and influential reach into key social networks. She has fueled unparalleled social positioning for more than 800 C-suite global leaders and top influencers at multinational brands including: Dow Jones, WSJ, TD Ameritrade, Sony Pictures, Microsoft, Google, SAP, Amazon, AON Insurance, AT&T, Mozilla, Tribeca Enterprises, Interbrand, EY, PwC, IKEA, and NASDAQ. Through the innovative social model she created for her agency, she has – since 2014 – generated more than 18 billion hashtag impressions for more than 1000 business leaders, organizations and global leaders through social media campaigns for over 800 campaigns or events.
Passionate about educating individuals and groups about the enormous, positive impact of social influencer models, Donnetta opens ‘Innovation Enterprises Brand Innovation Summits’ around the globe. Other events and organizations for whom she’s spoken include: TechUPforWomen; Social Media Week; Advertising Week; Sony Pictures Women In Tech; Google; Crowe Horwath; SAP’S Global Offices; A+E Networks; HR and Executive Leadership Groups; National Retail Federation Digital Summit; Advertising Club of NY; Georgetown University; Oxford University; Harvard University NYC Alumni; Tribeca Disruption Innovation Awards; UCONN Business School; and CUNY Social Media Weekend. She was chosen as the Social Media Disruptor in Residence for Harvard’s and Tribeca’s Disruptor Foundation and TechUpforWomen.
Donnetta also provides customized educational workshops and was chosen to deliver a “Master Class” – “Transforming Corporate Marketing: How Peer-to-Peer Social Influencer Models Can Drive Winning Corporate Brands” – for a “Social Media Week” event. She is a regular contributor at Advertising Week #AWNewYork http://bit.ly/2vMZpdX and is leading a Social Leadership Series for Harvard University NYC Alumni http://bit.ly/2wxL9EW.
Donnetta continues expanding her global “people engine” ecosystems and building social impact for such additional global brands as Google, SAP, Sony Pictures Entertainment, Dow Jones, A+E Networks, Apollo Capital Management, United Nations, and the Harry Walker Speaking Agency to name just a few.