We have generated over 19 billion impressions to date for more than 1000 corporate leaders, organizations and global influencers through our SocialLeadership™ and more than 800 events through our SocialDolby™. Even more, we are developing SocialEcosystems™ to help global corporations amplify their brands and SocialProtect™ for leaders and brands.
Our one-of-a-kind online “Peer-to-Peer” community has inspired leaders to join the social conversation from all areas of influence. We offer personalized and hand-crafted messaging that orchestrates high-level social engagements, and reputations flourish inside our thriving ecosystem of social channels.
We optimize our ever-expanding Social “Peer to Peer” Ecosystems of influencers, spanning industries, countries, global leaders and leading-edge social evangelists to build and amplify individual, corporate, and brand messages in an authentic way. With our SocialPR™ strategy, we rapidly create customized communities and build conversations around a cause, event, or brand initiative. These communities are leveraged to create a SocialDolby™ impact, where multiple communities connect, support, and leverage their social voices. The conversations and relationships are sustainable and quantifiable with multiple techniques we’ve perfected, including our hashtag marketing and social tracking software. We have generated more than 19 billion impressions to date for more than 500 corporate leaders and influencers and over 300 events.
We work with speaker bureaus, authors, brands, entertainment brands, and events. We leverage our various social influencer networks through our unique SocialHR™ strategy to create and manage a client’s own social media community of highly engaged, active visitors. The owned aspect allows us to dig much deeper into followers’ profiles and understand what they engage with and what they care about in the world. This provides critical data points to connect them with other like-minded people.
We are skilled in assessing how careful social usage can help leverage human capital assets in global companies and drive strong employee loyalty and retention. Our SocialBounce™ strategy combined with our SocialHR™ programs improve a company’s interaction with its employees, including building employee morale, or educating employees about the personal and corporate value of authentic social practices and company branding.
We also specialize in developing influence for CEOs and the C-suite via personal digital branding by placing executives at the center of digital conversations in their respective industries and markets. Our SocialLeadership™ technique adds significant value, expanding their stature, their personal brand and market value, and their company brand in today’s new social business economy.
We create and curate Twitter Chats for C-level executives and thought leaders. Developing chat themes and hashtags help leaders build influence around industry expertise and event campaigns.
Major Fortune 500 brands are using videos to create interactive stories. We have invested in learning about Touchcast, a new app that increases engagement through interactive storytelling. Touchcast is a simple, user-friendly tool that includes linking to websites, reports, and other videos that can help you amplify the impact of your stories.
We live in a socially-driven culture. Today, technology enhances our abilities to connect with people on a deep and transformative level through the power of social media. Leaders have an opportunity to create strong and lasting communities, develop thought leadership, form relationships with key stakeholders, amplify their messages, and build personal and corporate brands.
Your peers are on social media, sharing everything from #bestpractices to industry #trending topics. Overcoming their initial hesitancy, they have learned how to create a powerful and authentic voice to elevate their communities and ecosystems to the next level.
TheSocialArchitects, LLC is pleased to announce a special offering for a select few of our high- profile client leaders.
Under the direction of our new Special Services Director of Strategic Board Opportunities, Dr. Anastassia Lauterbach will identify key organizations recruiting for their Board of Directors and help qualified clients prepare to apply for these positions and interviews. Because of her highly visible role in the corporate world, our new director will only do a select few of these advisories for qualified candidates. She is a former CEO and has served on over 20 boards, including such prestigious corporate boards as Dun and Bradstreet, as well as successful start-up boards. She also knows and belongs to many of the key organizations to which board candidates belong and has a record of helping many candidates find board roles.
To create your optimal bio for board consideration, we will:
1. Determine the kind of board client wishes to apply for: established or start-up, profit or nonprofit, etc.
2. Ascertain areas of interest and applicable skill sets in a virtual interview.
3. Assess client’s current bio for strengths and weaknesses and develop compelling
bio/positioning statement
4. Identify organizations client should join and topics (keywords) they should add in social media comments and create content to help get them on the radar
5. Build client’s social media sand board related content strategy, including network and community building, orgs/titles/influencers, and topics/summits/nonprofit board related orgs/publications that they should follow and engage
6. Thoughtfully work together to appropriately create content and strategic comments for their social engagement to tell the story of their expertise and position them in the best possible light around their desired goals.
7. Help candidates prepare for specific interviews and advise on board positioning
Whitepapers/LinkedIn Articles.
8. Open any appropriate doors and make introductions that she has access too. This part of the service is totally at her discretion.
Upon participants completion of the steps above, we will deliver polished bios and a roadmap document, directing client in how to get off to the proper start.
Decoding Social: A Conversation with Donnetta Campbell, founder of the The Social Architects and Abigail Posner, Head of Strategic Planning at the ZOO, Google’s Creative Think Tank for Agencies/Brands
The Art of Social Influence with Google’s Abigail Posner and The Social Architects’ Donnetta Campbell
Baring it All: The Art of Social Influence with Google’s Abigail Posner and The Social Architects’ Donnetta Campbell
Discover Talk: Fueling Purpose-Driven Social Movements in a Post-Influencer World
TheSocialArchitects is a boutique agency that builds unique, impactful social profiles and customized, “peer-to-peer” communities for some of the world’s top brands and their leaders. Our deeply experienced team of top thinkers and doers in the industry partner closely with clients to offer a high touch point suite of services.
We create ecosystems of influencers, spanning industries, countries, cross-sector global leaders, and leading-edge social evangelists to build and amplify individual, corporate, and brand messaging in authentic and original ways. With our SocialPR™ strategy, we rapidly create customized communities and build conversations around a cause, event, or brand initiative. These communities are leveraged to create a SocialDolby™ impact, where multiple communities connect, support, and amplify their social voices. The conversations and relationships are sustainable and quantifiable with multiple techniques we’ve perfected, including our hashtag marketing and social tracking software. We have generated more than 19 billion impressions to date for more than 800 brands, corporate leaders and influencers, and over 1000 events.
Services include but are not limited to: Executive Reputation Builds; Executive Social Media Strategy and Management; Executive Board of Director’s Packaging; Social “Dolby” Branded Hashtag Campaigns; Global HR Social & Stakeholder Ecosystems; Influencer, CEO & C-suite Executive Social-Driven Branding; Social Strategy & Direction Consulting; Customized & Branded Twitter Chats and LinkedIn Posts; SocialPR™ Publicity Campaigns; Social Selling; Employee Champion and Social Marketing Strategies.
Abigail Posner talks about how to create sharable and engaging conversations.
Ready to get your next campaign off the ground? Our experts are ready to start building and engaging your audience immediately.
Need more proof? Click below to request pertinent case studies or to begin a conversation with our team.